For Kachorovska, movement is one of its core values: the movement of bodies, ideas, people, and energy. Following a year dedicated to transforming the company, the brand is entering a new chapter with a series of changes the team has been preparing for in advance.
Kachorovska is changing its commercial calendar: instead of two seasonal collections a year, the brand will create ten capsule collections, while the assortment in its online and offline stores will be updated twice a week. At the same time, the team has restructured its sale calendar: twice a year, the brand will hold sample sales from the design studio and stock clearance events; the “Special Prices” section will be continuously refreshed; and the “Archive” will be relaunched as a curated selection of historic designs. The system will be complemented by spontaneous event-based promotions, with the brand choosing deliberately unexpected occasions for them.
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